Top 3 Things to Consider When Purchasing Fish Oil Supplements


Disclosure::  I recommend that everyone who participates in the Eat Clean, Live Clean Challenge take a quality fish oil supplement, but many ask me what factors to look for to ensure they’re buying a reputable product. All fish oil isn’t created equal, and supplementing with a low quality brand can actually do more harm than good. This post is written by Jonah Smith, co-owner of the local supplement line Pyur Labs, and it can be used as a reference the next time you’re wondering what to consider when purchasing fish oil. Pyur Labs is a company dedicated to providing clean, quality supplements to people who care about living a healthier lifestyle.

Forming a “top reasons” list for fish oil isn’t a difficult endeavor. There is an abundance of positive omega-3 research that has been conducted over the past few decades, so it’s no surprise that fish oil supplements are the third leading supplement purchased by consumers. I would argue it should be their number one. Being that fish oil supplements are such a top seller makes it a safe assumption that many people already know all the benefits that come from adding this to their daily regimen. They have heard about the cardiovascular benefits, the benefits relating to inflammation and mood, or perhaps they have been told about the benefits in their training and performance that can arise from omega-3 supplementation. Or maybe they’ve never heard of any of this but someone they trust told them they should take it and so they do. Regardless of the reason, they’re taking it. But how do we know which one to choose? Walk into a nutrition store or shop online and you are bombarded with an overwhelming amount of options when it comes to fish oil supplements, so lets take a look at the TOP 3 things to consider when buying a fish oil supplement.


This one is not as straightforward as I wish it could be. I don’t think I can pinpoint an exact “perfect” dose, and I would be skeptical of anyone who claims they can. I personally have read research studies showing various benefits with dosages ranging from approximately 800mg upwards of almost 4 times this amount. The amount that any given individual “needs” is really dependent on a couple factors. For instance, what benefit are they targeting? What does their diet look like? Are they consuming a lot of foods high in omega-6 fatty acids? This is important because much of the benefits of omega-3 occur when the proper balance to the omega-3 and omega-6 ratio occurs. In other words, high intakes of omega-6 fatty acids, means you need high intakes of omega-3. I recommend that you evaluate your situation and make an informed decision for you. At Pyur Labs our recommended dosage range will provide adequate omega-3 fatty acids to individuals who live a relatively healthy dietary lifestyle.   


Potency is a major issue, so don’t fall victim to a marketing scam. Whatever fish oil you buy, read the label. Just like you do with your food, turn over the packaging and read the small print. You want to know how much EPA and DHA are in your fish oil supplement. EPA and DHA are the essential fatty acids that your body needs and provide numerous benefits. The dosages mentioned above were referring to the combined dose of these two. I see fish oil supplements that have “1000mg of fish oil” written in big letters on the front of the label and then you read that there is only 200-300mg of EPA/DHA. If you are seeing fish oil for a really cheap price compared to others, it is probably for this reason. Remember, 1000mg of fish oil does not equal 1000mg of omega fatty acids. Pyur Labs’ Omega Complex provides almost 800mg of EPA/DHA per capsule. For most individuals, this is enough to promote general health and combat inflammation.


Regarding purity, we are talking freshness and fish oil free of contaminants. In terms of freshness, fish oil can undergo oxidation and spoil. This is counterproductive because oil that is oxidized can actually promote inflammation — the exact opposite of what we want it to do. You should purchase fish oil that is packaged in a manner that protects it from light. Store it in a cool, dry place like the refrigerator. Make sure that it does not have any rancid odor or after-taste. It should also contain some type of preservative or antioxidant, such as vitamin E (tocopherols) or rosemary extract. As far as contaminants, fish oil supplements should undergo a process called molecular distillation to remove contaminants to levels deemed acceptable by the EPA. Look for this on the label as well as if the oil is harvested from smaller fish, like sardines and anchovies. These fish typically have lower levels of contaminants when compared to larger fish. Pyur Labs’ Omega Complex utilizes all these measures to provide a fresh product free of harmful contaminants. To ensure ALL three of these things to our company and our customers, our product now has the IFOS stamp of approval. IFOS is the International Fish Oil Standards program, which is a third party certification for fish oil freshness, potency, purity and dosage. It gives us confidence that our fish oil has undergone strict testing to ensure these standards are met. In addition to this we have also added vitamin D to our Omega Complex. Vitamin D is a vital nutrient that many Americans are deficient in due to lack of sun exposure and nutritional gaps. So there it is, the quick and dirty fish oil buyer’s guide.  I hope it helps next time you are making a decision to buy fish oil. A lot more can be said about omega-3 supplements but I would hate to put you to sleep.  Feel free to reach out with any questions or to discuss your own supplement regimen.            pic Jonah Smith is co-owner of the local supplement line, Pyur Labs.  He has his CrossFit L1 and Weightlifting certifications and recently became a certified Sports Nutritionist through the International Sports Sciences Association.  His formal education is a Masters in Science, providing a career in healthcare. His view on health and well-being is that the best results happen when healthy choices and fitness become a way of life, and this is achieved through balance, practicality and passion.  


Summer 2016 Eat Clean, Live Clean Challenge- Registration Now Open!


A six week challenge designed to support and encourage you to get healthy!  Contestants will log points based on eating by the rules (no gluten, processed food, or refined sugars), sleeping at least 7 hours a night, exercising (walking counts!), and stretching.  Not only will the point leader at the end of the challenge win a cash prize, but you’ll also be eligible to win smaller prizes along the way!   I’ve found that having a little “skin in the game” helps people stay motivated throughout the challenge.   So, what do you get for the price of admission? Carpe  

  • Encouragement:  Access to a private Facebook group where you can receive tips from challenge veterans
  • Accountability:  All challengers will be paired together (don’t worry, anyone who doesn’t have a partner will be paired up)
  • Structure: A comprehensive list of the compliant food as well as weekly bonus challenges involving anything from meditiation to listening to a podcast.
  • Incentives: The cash prize for the winner is nice, but the REAL incentive is improvements to your waistline, better sleep, and killing it in the gym.  


New to the challenge is the opportunity for any challenger who lives in New Orleans to take advantage of discounted pricing for personalized body composition scan and metobolic health test through DexaFit. You will receive biometric health data such as bone denisty, metabolism rate, and a macronutrient profile designed for your body. Once you have the data, you will use it to compete at the advanced level, and adhereing to your macros will be part of the game! This option is a savings of $100!   What are you waiting for?  Invest in your health now! Learn More or Sign me up!


Eat Clean, Live Clean Challenge:: Register now!


Eat Clean, Live Clean Challenge-2Registration is now open for the Spring Eat Clean, Live Clean Challenge!  The challenge will run from March 21st- May 1st.  What?  A challenge designed to support and encourage you to get healthy!  Contestants will log points based on eating by the rules (no gluten, processed food, or refined sugars), sleeping at least 7 hours a night, exercising (walking counts!), and stretching.  Not only will the point leader at the end of the challenge win a cash prize, but you’ll also be eligible to win smaller prizes along the way!   This challenge will be the first to try out two weeks of the new Eat Clean, Live Clean meal plan.  You make enough decisions every day, outsource your meal planning to us!   The deadline to register is March 20th, but don’t wait until the last minute!   Where?  You can participate from anywhere- it’s all virtual! How much?  The fee to participate is $40. Who’s ready to invest in their health?   To register for the challenge click here. Questions?  Click here to find out more and get answers to some commonly asked questions! What to see what other people are saying about their experience?  Check out the testimonials.  


Eat Clean, Live Clean Challenge- Sign up now!


Registration is now open for the January Eat Clean, Live Clean Challenge!  The challenge will be a condensed version running from January 4th- January 31st (translation:  if you live in Louisiana, you can enjoy some beer and Popeye’s chicken on Mardi Gras and not lose points)!   What:  A challenge designed to support and encourage you to get healthy!  Contestants will log points based on eating by the rules (no gluten, processed food, or refined sugars), sleeping at least 7 hours a night, exercising (walking counts!), and stretching.  The point leader at the end of 4 weeks will receive a cash prize! Where:  You can participate from anywhere- it’s all virtual! How much:  The fee to participate is $40.   January is the perfect time for new beginnings!  Who’s ready to invest in their health?   To register for the challenge click here. Questions?  Click here to find out more and get answers to some commonly asked questions!   What are people saying about past challenges? My first challenge, completed over 4 months ago, quite simply, changed my life. It changed the way I view food, the way I shop at the grocery, the way I spend money on food and how I look and feel. I am a happier person when I take care of myself and this challenge makes it so easy to do so. That’s not to say it wasn’t initially a “challenge” in every sense of the word. I had to change everything I thought I knew about “health.” Once I embraced the challenge, I saw my life change. Physically, I became stronger, leaner and my clothes got looser. Mentally, I felt more alert and clear headed. I will never go back to the way I used to feed my body. I do live in New Orleans so of course, I will indulge occasionally. But I love the way I feel too much on the challenge to feed my body fake food on a regular basis. Thank you Emily and Bradley for introducing me to this way of life, I am better because of it.  –Amanda  B.

After spending the better part of 5 years pregnant, nursing and with tiny humans crawling all over me, I felt as weak and tired as I had in years. The sleepless newborn nights – and justification that nursing burns a gazillion calories – meant that I often ate whatever was quick, easy and comforting. I also fell into the trap of regularly eating the kids’ leftovers. Macaroni and cheese? Yum. Grilled cheese? Even better. Because I have a small frame and am blessed (cursed?) with a fast metabolism, on the outside I physically looked okay … but I felt like absolute crap.
In July 2015 after spending 3 weeks at the beach eating and drinking everything in site, I was done with feeling bloated, tired and weak. I decided to give the Eat Clean challenge a whirl, giving up Diet Coke cold turkey. I went to my first CrossFit class on the first day of the challenge and didn’t die, and the rest of my journey is kind of history. 
My husband and I are both former athletes, but the stress and exhaustion of adding 3 tiny humans to our house in 4 years, launching my own home-based business and my husband changing firms was enough to send anyone over the edge. After 6 months of clean eating, we can confidently say that this is genuinely now our lifestyle. We are both addicted to CrossFit as well … but that is a total unexpected side benefit that emerged from the challenge. I am stronger, I fit comfortably in all of my clothes, and most importantly I just feel plain good! The challenge changed many bad habits, forcing us – in a good way – to focus on ourselves and our health so that we can keep up with and enjoy our children for many years to come.
And? It is pretty awesome to see people’s reaction when I tell them I have 3 kids. After all, those 3 kids are the reason I want to be as healthy and mindful of my choices as I can be, not only for how much better I feel but also because the way we think about and interact with food and exercise starts at a very young age. I am determined to make sure my kids know that their health is always worth prioritizing.
–Ashley A. 



Eat Clean, Live Clean Challenge: Begins July 13


Good news everyone!  All the kinks are worked out and you can now sign up for the Eat Clean, Live Clean challenge! The challenge will begin on July 13 and will end on August 24th.     Step 1: Follow this link to pay for the challenge. Step 2: Register your username here. Step 3: Once I approve your username, you will be added to a private Facebook group where the comprehensive food list and challenge rules will be posted. Step 4: Complete the pre challenge workout, get measured, and take your before pictures.  More details on this will be provided in the Facebook group. Step 5: Each night before midnight, log your daily points here with the username that you created in Step 2. Eat Clean Live Clean Leave a comment in the blog if you have any questions.  I’ll respond to you fastest that way!